Business Analytics Expert

What projects are included in this program?

This Business Analytics Expert Masters program includes 15+ real-life, industry-based projects on different domains to help you master concepts of Business Analytics and Intelligence like Decision Trees, Data Visualization, Data Blending, etc. A few of the projects, that you will be working on are mentioned below:

Project 1: See how large companies like Amazon, Flipkart make use of Business Intelligence tool to perform category analysis.
Project Title: Category Performance Analysis
Description: According to the Performance Evaluation Program, the Subcategories yielding consistent profit across last 4 years are awarded as the Best Performing Subcategories. Help the manager identify the top subcategories based on the profits. Also, use advanced dashboard features to portray a complete picture for Subcategory sales.

Project 2: Learn how Stock Markets like NASDAQ, NSE, BSE, leverage on Data Science and Analytics to arrive at a consumable data from complex datasets.
Domain: Stock Market
Description: As a part of the project, you need to import data using Yahoo data reader of the following companies: Yahoo, Apple, Amazon, Microsoft, and Google. Perform fundamental analytics including plotting closing price, plotting stock trade by volume, performing daily return analysis, and using pair plot to show the correlation between all the stocks.

Project 3: See how banks like Citigroup, Bank of America, ICICI, HDFC make use of Data Science to stay ahead of the competition.
Domain: Banking
Description: A Portuguese banking institution ran a marketing campaign to convince potential customers to invest in a bank term deposit. Their marketing campaigns were conducted through phone calls, and sometimes the same customer was contacted more than once. Your job is to analyze the data collected from the marketing campaign.

Project 4: Learn how leading Healthcare industry leaders make use of Data Science to leverage their business.
Domain: Health Care
Description: Predictive analytics can be used in healthcare to mediate hospital readmissions. In healthcare and other industries, predictors are most useful when they can be transferred into action. But historical and real-time data alone are worthless without intervention. More importantly, to judge the efficiency and value of forecasting a trend and ultimately changing behavior, both the predictor and the intervention must be integrated back into the same system and workflow where the trend originally occurred.

Project 5: Understand how leading retail companies like Walmart, Amazon, Target, etc make use of Data Science to analyze and optimise their product placements and inventory.
Domain: Retail
Description: Analytics is used in optimizing product placements on shelves or optimization of inventory to be kept in the warehouses using industry examples. Through this project, participants learn the daily cycle of product optimization from the shelves to the warehouse. This gives them insights into regular occurrences in the retail sector.

Project 6: Understand how the Insurance leaders like Berkshire Hathaway, AIG, AXA, etc make use of Data Science by working on a real-life project based on Insurance.
Domain: Insurance
Description: Use of predictive analytics has increased greatly in insurance businesses, especially for the biggest companies, according to the 2013 Insurance Predictive Modeling Survey. While the survey showed an increase in predictive modeling throughout the industry, all respondents from companies that write over $1 billion in personal insurance employ predictive modeling, compared to 69% of companies with less than that amount of premium.